Diablo IV - Creator Night
About
We created the entire visual environment for the Creator Night event at the Atelier des Lumières (Paris XIe) during the launch of Diablo IV. This was a promotional evening organized for influencers, with all the walls of the Atelier covered in projected videos that we designed.
We had to produce looping video projections across 3,300 m² of surface, with walls reaching up to 10 meters high. A total of 132 videos had to be delivered to cover the entire venue.
The concept was to design three completely different visual atmospheres that would alternate throughout the evening, interrupted by full-room glitch effects: one setting splitting the room in two between good and evil, another soft and atmospheric mood, and a third inspired by Crazy Tiger — one of the evening’s partners — with a more grungy, industrial feel.
It was a massive project that we had to complete in a very short time, all in one go, with no chance for revisions or retouching.
CREDITS
Creative director Laurent Brett
Art director Tom Petitjean
Graphic designer Tom Petitjean - Edwin Belmokhtar-Chalvet
Music Fred again.. feat. The Blessed Madonna - Marea (We’ve Lost Dancing)
Location Atelier des Lumières
Promoter Creator Industry - Sleeq
2023
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Website designed by Tom Petitjean.